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# 7 Lead Sources To Make Your Marketing Plan Complete

ii) Targeted mailing to foreclosures outside of Junkerville. Preforeclosure is a hotly contested area so it pays to target more precisely to a specialized niche so you can appeal directly to their special problem with your mailing piece. The easiest way to create equity in deals you can quick-turn is to target houses with big seconds in default. The sellers are unable to sell because they have no equity, sometimes negative equity, the lenders holding the 2nds are in a no-win situation, about to be foreclosed off and losing their entire investment. These are relatively easy deals to negotiate. Get your title company to generate the list for you (hire a student to go to the Clerk's Office daily to compile the day's filings for you if your title company won't give you the list) then mail them weekly until the foreclosure sale.
Putting all of these lead sources into play will generate a steady, if not overwhelming, flow of highly motivated sellers calling you every day. Once you have this leadflow coming in it's important to adopt a mindset of "next". Don't get hung up on any one seller.
If they are hot, they're hot. They want out, you buy cheap, quick-turn, get paid. If they're not, "next". You are sifting for gold and may have to float 20-30 offers before one is accepted and you have a deal. With experience that number will come down to about one in ten.
Use these 7 sources to keep your leadflow high, sift for gold, and watch your chunks of cash come tumbling in.
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Ben Innes-Ker is a real estate investing warrior and author of the Motivated Seller Magnet - Automatic Lead Generating System. He is constantly refining his marketing systems to make his investing more profitable with less effort. He shares these unique systems with his Power Marketing Members. To receive your free report on how to create a steady stream of motivated sellers, go to http://www.motivatedsellermagnet.net.

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